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Topic: "If You Believe In Magic, You Belong!"< Next Oldest | Next Newest >

RichKoster Offline


Group: Disney EchoEar Grand Mouseter/AdministratEAR
Posts: 5119
Joined: Aug. 2001
Posted: Mar. 08, 2003 9:18 am/pm Quote

"If You Believe In Magic, You Belong!"

LAKE BUENA VISTA, Fla. -- Launched in October 1991, the Disney Vacation Club (DVC), part of the magic of The Walt Disney Company, has now grown to include more than 64,000 member families from throughout North America and beyond, making it one of the most successful and highly rated vacation ownership programs.

Created with Disney’s special brand of imagination and innovation, this unique vacation ownership program provides its members with a world of vacation opportunities for years to come. The Disney Vacation Club concept was inspired in part by Disney guests who frequented the Company’s resorts and theme parks year-after-year. But the idea quickly gained much broader appeal and now includes members with varied vacation interests who share the Disney philosophy of quality vacations.

“Our decision to enter the vacation ownership business was a natural progression to accommodate our guests with a flexible vacation product designed to meet their ever-changing vacation needs as they pass through different phases of their life,” said George Aguel, senior vice president/general manager for Disney Vacation Development, Inc. In fact, many Disney Vacation Club members choose to add on to their initial resort ownership interest or purchase at other DVC resorts.

Since vacation ownership programs were introduced to the U.S. in the early 1960’s, the industry has grown to a $7 billion business in 2001, with an annual growth rate of over 13%*. A study conducted by ARDA (American Resort Development Association), the professional association of the recreational real estate, resort and vacation ownership industry, attributes this tremendous growth to a variety of factors, including higher standards of accommodation; quality and service; flexibility, and the industry’s improved overall image.

Like many other vacation ownership programs, Disney Vacation Club is grounded in real estate ownership, but it has brought innovative new elements to its vacation ownership product. “Guests become members of the Disney Vacation Club because of the magical memories and traditions that are so engrained in the Disney experience,” continued Aguel. “Anyone can sell accommodations -- but only Disney can offer the experiential environment, the entertainment, and the imaginative programs that are so uniquely a part of our tradition.”


Anchored by the purchase of a deeded real estate interest, guests automatically become a member of the Disney Vacation Club. Membership provides guests with the freedom to tailor vacations to their personal needs as their family’s vacation interests change over time. Disney Vacation Club membership is based on a “vacation point” system. Each year, members receive an annual allotment of vacation points that can be used in a variety of ways for different types of accommodations at a dazzling variety of resorts and for other vacation experiences, subject to availability. Members can also elect to bank or borrow vacation points, use their vacation points in combination with renting accommodations on a cash basis, or can purchase an additional real estate interest at any time. New members can join the club with an initial purchase of $12,000. And unlike traditional timeshare programs, Disney Vacation Club members are not locked into a single week or fixed time period at a single resort.

Disney Vacation Club membership may be used to reserve accommodations at the member’s “home resort” or they may exchange reserved home resort accommodations to stay at other Disney Vacation Club resorts -- Disney’s BoardWalk Villas; Disney’s Old Key West Resort; The Villas at Disney’s Wilderness Lodge and Disney’s Beach Club Villas (all at the Walt Disney World Resort in Florida), Disney’s Vero Beach Resort (Vero Beach, Florida), or Disney’s Hilton Head Island Resort (Hilton Head Island, South Carolina) -- at select Walt Disney World Resort properties, the Disneyland Resort hotels in Anaheim, California, and Disneyland Paris hotels in France.

Additionally through the Disney Vacation Club Member Getaways program, members have access to more than 200 premium resorts worldwide through an agreement with Interval International (II), one of the world’s largest vacation ownership exchange companies, or they may select from an elite collection of world-renowned hotels, sample an adventure travel experience like an African safari, take a cruise (including Disney Cruise Line itineraries) and much more. “The Disney Vacation Club is about quality, guest service, attention to detail and a world of choices,” said Aguel. “Our members expect us to provide years of magical vacations and treasured memories at an excellent value. But they also expect our Disney quality and personal service in planning their vacations.”

Additional unique advantages to membership in the Disney Vacation Club include special benefits such as various Disney discount offers and professional travel planners that are just a phone call away. These Vacation Advisors help members plan their vacations and answer questions about DVC membership. And members further become part of the DVC ‘family’ through its Vacation Magic member newsletter that offers helpful program information, member stories, DVC resort travel tips, exclusive member merchandise and discounts/privileges and special previews of upcoming Disney events.

Disney Vacation Club is managed by Disney Vacation Development Inc., part of the magic of The Walt Disney Company.

Source: Walt Disney World

* Information provided by ARDA (American Resort Development Association)

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RichKoster, Disney Echo modEARator
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